Positioning (418 pages)
Positioning statement (419 pages)
Positioning strategy (343 pages)
Accessible • Achieved • Among • Attract • Audience • Branding • Brands • Cars • Change • Cleaning • Commonly • Competitors • Consistency • Consumers • Desirability • Diminishes • Discounted • Distribution • Edition • Editions • Elements • End • Feel • From • Include • Incompatible • Increase • Influencing • Items • Lower • Manufacturing • Meeting • Offering • Perceive • Perception • Potentially • Promoting • Promotions • Relies • Role • Same • Simultaneously • Socks • Status • Their • They • Use • Using • Value • Wide