Difficulty in measuring impact (461 pages)
Inter-organizational strategy (252 pages)
Managing conflict (307 pages)
Avoiding • Between • Brand • Building • Challenges • Commitments • Common • Competition • Conflicting • Considerations • Control • Customer • Deceptive • Different • Effective • Faced • Feedback • Finding • Funding • Harm • Helps • Identifying • Ignoring • Image • Increased • Innovation • Lines • Main • Managing • Marketing • Measuring • Necessary • Opportunities • Organizations • Positive • Power • Prioritizing • Processes • Professional • Quality • Relationships • Result • Retention • Same • Sharing • Solely • Soliciting • Some • Technology • Term