Emotional AI (247 pages)
Emotional acquisition (448 pages)
Emotional appeal (463 pages)
Emotional brand connection (483 pages)
Emotional branding (345 pages)
Emotional branding innovation (222 pages)
Emotional branding optimization (353 pages)
Emotional branding outdoor advertising (326 pages)
Emotional branding partnership (263 pages)
Emotional branding positioning (459 pages)

Emotional branding validation (374 pages)
Emotional buying (373 pages)
Emotional connection (461 pages)
Emotional intelligence development (238 pages)
Emotional intelligence in management (275 pages)
Emotional intelligence in organizations (333 pages)
Emotional leadership (430 pages)
Emotional resonance (476 pages)
Emotional wellbeing (385 pages)

Emotional wellness (405 pages)
Rational appeal (435 pages)
Rational root theorem (271 pages)
Rationalization In detail